Free Tool
CPL Offer Payout Calculator
Stop guessing how much an offer can earn. Enter the numbers and see realistic daily, weekly, and monthly estimates — before you send a single click.
Enter Your Numbers
What the network pays per completed lead
How many clicks you expect to send to the offer daily
1–3% is typical for organic content traffic. 0.5–2% for paid traffic.
Your Estimates
Estimated Monthly Revenue $0.00
Daily Revenue $0.00
Weekly Revenue $0.00
Daily Conversions 0
Monthly Conversions 0
How to use this calculator
- Start with the payout. Get this from your network dashboard — it is the amount paid per completed lead.
- Estimate your clicks. Be conservative. If your article gets 50 visitors per day and 20% click the CTA, that is 10 clicks. Use real analytics data, not wishes.
- Guess your conversion rate. If you have never tested, start with 2% for organic traffic and 1% for paid. Adjust after your first real test.
- Add costs if applicable. For organic content sites, costs may be near zero. For paid traffic, enter your CPC honestly — optimistic numbers produce optimistic losses.
Realistic conversion rate benchmarks
Conversion rates vary dramatically by traffic source and offer type. These are rough ranges based on real affiliate data — not guarantees:
| Traffic Source | Typical Range | Notes |
|---|---|---|
| Organic search (content site) | 2–6% | Readers are pre-educated, higher intent |
| Social media (organic posts) | 0.5–2% | Casual browsers, lower intent |
| Email list (warm) | 3–10% | Highest intent — these people trust you |
| Paid push ads | 0.3–1.5% | Interruption-based, low intent |
| Paid native ads | 0.5–2% | Better alignment than push, but still paid |
| Content locking / incentive | 5–20% | User is motivated to complete, but lead quality may be lower |
Why most earnings estimates are wrong
New affiliates tend to make three math errors:
- Overestimating clicks. "My article will get 1,000 visitors per day." New content on a new domain typically gets 0–10 visitors per day for months.
- Overestimating conversion rate. "5% seems reasonable." Most beginners see 1–3% from organic content, less from paid traffic.
- Ignoring GEO mismatch. A $5 US payout means $0 for the 60% of your visitors who are not in the US.
Use this calculator with honest inputs. The point is not to see a big number — it is to see a realistic number. Then you can work on improving the inputs rather than wishing the outputs were different.
Note: This calculator runs entirely in your browser. No data is sent anywhere. All estimates are pre-tax and pre-network-fee. Actual results depend on offer quality, traffic relevance, lead verification, and a dozen other factors. Use for planning, not for promises.